Robin Arzón, vice president of fitness programming at Peloton, is keynote speaker at Monmouth Medical Center

Long Branch, New Jersey, June 3, 2022 – The 27th Annual Power of Pink Luncheon, a premier fundraising luncheon for Cancer Services at Monmouth Medical Center (MMC), will feature keynote speaker Robin Arzón, Vice President of Fitness Programming at Peloton .

An avid ultra-marathon runner, best-selling author, and global fitness leader, Arzón’s life mission is to redefine, reform, and reimagine possibility through movement. This year, the event is co-chaired by Sima Yakoby Epstein and Debbie Menkowitz, along with boutique co-chairs Jessica Buchner and Michelle Kutsak.

The luncheon, presented by dedicated MMC Foundation community leaders who make up the Leon Hess Cancer Center Council, will be held Thursday, July 21 at the Rumson Waterfront Home of Mary and John M. Kiely. John M. Kiely is the CEO of the Kiely family of companies, Tinton Falls.

Robin’s message to individuals is to focus on what you can do rather than limits. In 2020, she was named one of the most influential people on Fortune magazine’s 40 under 40 list, and in 2021, she became Glamor magazine’s first-ever “Daring to Disrupt” award recipient.

“RWJBarnabas Health‘s motto ‘Let’s be healthy together’ fits perfectly with Robin’s joy of movement and transformative powers,” says Caitlin Olson, Regional Vice President of Development for MMC and its South Campus. “His powerful and positive message is part of our health system‘s mission to ensure that people of all ages have the means and the ability to lead healthier and more fulfilling lives.

One of the Foundation’s signature events, the Power of Pink Luncheon raises money to improve oncology patient care at MMC, and its dedicated volunteers have raised over $6,000,000 to benefit the Leon Hess Cancer Center in the hospital. This year, proceeds from the event will benefit the development of innovative cancer services at the new Vogel Medical Campus in Tinton Falls, NJ.

Two highly respected oncology experts from RWJ Barnabas Health Southern Region, including board-certified internal medicine physician and medical oncologist Seth D. Cohen, MD, Regional Director of Oncology Services for RWJ Southern Region Barnabas Health, and Richard S. Lazzaro, MD, FACS, southern region chief of thoracic surgery, will discuss the new regional thoracic oncology program that brings cutting-edge treatment to patients, in partnership with the Rutgers Cancer Institute of New Jersey, the only NCI-designated comprehensive cancer center in the state. The Leon Hess Cancer Center is the only facility in the region designated as a comprehensive academic cancer program by the American College of Surgeons Commission on Cancer. MMC offers near-home access to the most advanced treatment options and clinical trials.

“Our new cancer center will provide innovative and extensive cancer care and programs to help our patients continue to live full lives, from treatment to survival,” said Eric Carney, president and CEO of MMC and the Monmouth Medical Center Southern Campus. “This is possible in part through the work and generosity of the Leon Hess Cancer Center Council; they have been a wonderful partner to Monmouth Medical Center.

To purchase a ticket or reserve a table for this year’s Power of Pink Luncheon, or for more information, visit

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