Fitness Business Sales makes the last meeting of the team

The rapid expansion of the industry-focused consulting firm Fitness Business Sales saw the appointment, just six months after its launch, of Jason Laurence as Senior Advisor.

Announcing the appointment, Damien Bain, Co-Founder and Director of Fitness Sales (FBS), said: “Jason Laurence is widely regarded as a leading authority in franchise sales and the growth of fitness clubs. .

“He has been involved in all aspects of business operations and brings valuable skills to our team ranging from business acquisitions to franchise sales.

With Laurence’s experiences, particularly in the field of franchising, after having held several roles in the field of big box clubs and functional strength, and experience with big brands like Fitness First, Bain added ” he has also been a keynote speaker at the Asia Pacific Fitness Conference in the Indian city of Mumbai, as well as countless other conferences in Australia and New Zealand, on all matters of fitness business.

“I am really excited to welcome Jason to the team.

“He will mainly focus on recruiting franchises, to set up the new greenfield sites. He will also work on the exit side of the business, assisting current health club owners with exit strategies and sales.

FBS now works with some large franchise groups in Australia such as Fitstop, Infinite Cycle and Fitness Cartel. They also recently partnered exclusively with Evolution Wellness to launch the Fire Fitness brand in Australia.

She has expertise in providing proven strategies for franchise growth, profitable health club sales, start-ups as well as advice for growth and exit and brokerage services.

Laurence (photo above) can be contacted via [email protected]

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